Online Certification Course*

Performance
Marketing & MarTech Certification
In Kozhikode

2-Month Specialist Program80+ Hours of Practical Learning8+ Real-World Case Studies

100,000+

Careers Transformed Since 2015

95,000+

Successfully Placed

2,000+

Hiring Partners

Speak To Our Learning Advisor

Smart Campus Built With
Next Gen Digital & AI Marketers

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Podcast Room
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Library
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Life @DA360

Participate in skill-focused training and experience a vibrant campus atmosphere at a leading Digital Marketing training institute in Kozhikode

Course Highlights

What makes our Performance Marketing and Media Buying course unique in modern Digital Marketing training in Kozhikode

Course Duration

2+ Months

Time

9PM to 10:30PM

Complete Ads Flows

AI Marketing Tools

10+

Hours of Learning

80+

Case Studies

Hands-On Projects

Certifications

Experts Behind Your Career Growth

Rajesh Choudhury

DGM Digital Marketing at Purvankara

Brands worked with:

Shantanu Sharma

AVP Digital Marketing at Casagrand

Brands worked with:

Harshvardhan S

Digital Lead at H&M

Brands worked with:

Deben Rath

Associate Account Manager at Adobe

Brands worked with:

Gopal Raj

Founder at Verycom

Brands worked with:

Aditya Agarwal

Founder at Qilin Lab

Brands worked with:

Riya Tiwari

Founder at Authique

Brands worked with:

Discover the Core Features of the AI-Driven Performance Marketing & Media Buying Course in Kozhikode

Create the future with Performance Marketing and Media Buying skills through Digital Marketing training in Kozhikode

Full-Funnel Performance Strategy

Conversion-Focused Media Buying

Advanced Retargeting & LTV Scaling

Marketing Automation Workflows

Cross-Platform Attribution Modeling

Data-Driven Decision Making

Real-Time Campaign Optimization

Latest Curriculum Co-Created by Industry Leaders

Upgrade your expertise with a specialized PGCP Performance Marketing & Media Buying Curriculum designed for learners at a leading digital marketing training institute in Kozhikode. Our training approach combines professional guidance and an industry-relevant syllabus to make you job-ready.

Learning Mode

Online

Batch Timings

Online 09:00 PM to 10:30 PM

Module1

Foundations of Performance Marketing

7 Live Sessions

3 Assignments

2 Case Study

Introduction to performance marketing
Marketing fundamentals & digital ecosystem
Paid vs organic channel overview
Role of social media in performance marketing
Business assets creation & optimization
SERP structure & user intent
Keyword-to-conversion journey
Core performance KPIs & metrics

Module2

Meta Ads Mastery

9 Live Sessions

4 Assignments

3 Case Study

Module3

LinkedIn Ads (B2B Focus)

6 Live Sessions

2 Assignments

2 Case Study

Module4

Google Ads Mastery

10 Live Sessions

5 Assignments

4 Case Study

Module5

Conversion & Optimization

6 Live Sessions

3 Assignments

2 Case Study

Module6

CRO & Landing Page Optimization

8 Live Sessions

4 Assignments

3 Case Study

Module7

Media Buying & Native Advertising

5 Live Sessions

2 Assignments

2 Case Study

Module8

Copywriting & Headlines

6 Live Sessions

3 Assignments

2 Case Study

Module9

Advanced Advertising Platforms

7 Live Sessions

3 Assignments

3 Case Study

Module10

Analytics & Reporting

7 Live Sessions

3 Assignments

3 Case Study

Module11

Hands-On Live Campaigns

9 Live Sessions

4 Assignments

4 Case Study

Module12

Portfolio & Career Roadmap

5 Live Sessions

2 Assignments

2 Case Study

Online Performance Marketing & MarTech
Tools You’ll Master

Develop consistent practical experience with leading platforms through Digital Academy 360’s Digital Marketing training in Kozhikode

The premium tools access will be given during the Live Projects.

Next-Gen AI-Powered Tools

Modern digital careers demand automation expertise and insight-driven thinking, master both through the best online digital marketing training in Kozhikode

The premium tools access will be given during the Live Projects.

Learn from Real Brand Case Studies in Performance Marketing & Media Buying Courses in Kozhikode

Work on live business projects while receiving mentorship from leading industry brands

Swiggy – Data-Driven Campaign Optimization

Swiggy leveraged advanced data analytics and AI-driven insights to continuously optimize campaigns in real-time. By trac...Know More

Key Skills Learned

Multi-Channel Attribution TrackingReal-Time Data Analytics

Nykaa – Influencer & Social Ads Funnel

Nykaa successfully launched a new beauty product line by integrating influencer-led awareness campaigns with performance...Know More

Key Skills Learned

Social Commerce & Shoppable ContentDynamic Creative Testing

MakeMyTrip – Seasonal PPC Campaign Strategy

MakeMyTrip capitalized on seasonal travel trends by executing high-performing PPC campaigns across Google and Meta. By c...Know More

Key Skills Learned

Seasonal Campaign Planning & Keyword ResearchSearch + Display Remarketing Funnels

Success Stories from Learners Achieving Their Dreams

Discover the journey of learners who advanced with the Post Graduate in Performance Marketing & Media Buying Course in Kozhikode

Ankita MN

Marketing Executive

Madhu Bhargavi

Digital Marketing

I should Thank DA360, for helping me in rewriting my story Switching from law to digital marketing wasn...

Madhu Bhargavi

Social Media Marketing Specialist

Pooja M Reddy

Digital Marketing

This place was more than just a learning institute. Happy with placement support and guidance i got through out...

Nivedh Ullas

Marketing Executive

Avinash Aralappanavar

Full Stack Developer

I highly recommend Digital Academy 360's full stack development course for anyone looking to enter the software development field. The course provided me with a strong foundation in...

Aswin J Prakash

Digital Marketing

Learning at Digital Academy 360 was a great experience. The training was practical, the mentors were supportive...

Snehal

Marketing Executive

Megha Jain

Digital Marketing

Digital Academy 360 is the best place to learn and grow in digital marketing! I joined their new Leadership & A...

Vinayak

Marketing Executive

Chandana Chandu

Digital Marketing

I was completely new to digital marketing, but this course made it so easy to learn, The lessons were well stru...

kesar

Social Media Marketing Specialist

Anjali B

Digital Marketing

I was an introvert and wanted to learn Digital Marketing, so I joined the 6 month course at Digital Academy 360...

Mohammed Nayil

Marketing Executive

Parimitha A Pari

Digital Marketing

I have completed digital marketing course at digital academy 360 and it was greatful experience. The trainers provided hands on guidence that helped me to build strong practical ski...

Darshana Das

Digital Marketing

I joined Digital Academy 360 for a Digital Marketing course after doing a lot of research. During the course, I...

Sanyam

Marketing Executive

Atul Kumar

SEO Analyst

Digital academy 360 is the best institute for digital marketing training. The trainers are well versed to provi...

Zeenath

Marketing Executive

Sunil Sharma

Digital Marketing

My experience with Digital Academy 360 was amazing . The Faculty was an expert and was very good in communicati...

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Inside DA360

At Digital Academy 360, every student experience is designed to be extraordinary through our Digital Ads Course in Kozhikode. Students learn, compete, collaborate, and enjoy engaging activities that make learning exciting.